Freelance writer and communications strategist based in Australia.
Hilary Bourke is a freelance writer and communications strategist with a decade of experience across marketing, creative, and content. Partnering with premium brands and publishers worldwide, her work spans brand strategy, comms planning, marketing, copywriting, and editorial. Having made her start in media, Hilary honed her voice at the Australian arm of the influential i-D magazine. Since then, she has held roles such as Features Editor at the international fashion quarterly LOVE WANT and Lead Copywriter at Australia’s iconic department store, David Jones. Get in touch.
BRAND
From finding a brand’s voice to developing a strategic communications plan, Hilary’s work spans projects big and small. She has collaborated with brands including BELLE, David Jones, ESSEN, Antipodean, T2, Motel Mexicola, and Base Design (Brussels). With a degree in Mass Communication and industry experience on both sides of the brand-agency fence, Hilary adopts a world-building approach that centres the audience and resonates beyond the page. In addition to brand and communications strategy, her expertise extends to SEO copywriting, marketing, content creation, and editing. Tailored packages are available to meet each client’s unique needs.
EDITORIAL
What-Else: Born to do it: Elliot Cowen on modelling, his mother and what the future holds
What-Else: Kim Russell of @thekimbino on the fashion industry, her following and finding motivation
LOVE WANT: Rebirth with Gemma Ward, Issue 22
LOVE WANT: Closer to me, Issue 21
LOVE WANT: We are family, Issue 16
LOVE WANT: What remains with Mariah Parker, Issue 15
LOVE WANT: Age appropriate, Issue 13
i-D: Anandia Putri makes modest wear about fashion, not politics
i-D: Tear_net and the value of the crying selfies
i-D: Par Femme might be the internet’s most fashionable sex shop
i-D: Post-punk, high art and social critique: the makings of Mike Kelley
Contact
The best things are born in conversation. Get in touch by filling out the form below or emailing hi@hilarybourke.com